In all places in the 2024 Kuaishou Magnet Convention held on Tuesday, Jiang Peng from Kuaishou’s commercial algorithm sector, shared some thrilling traits.
Kuaishou’s KwaiYii customary-motive language mannequin has now surpassed GPT-3.5 in capabilities, in step with Jiang. By extensively pre-training the KwaiYii immense mannequin with astronomical portions of commercial recordsdata tokens and aligning millions of commercial directions precisely, Kuaishou has successfully crafted a recent immense language mannequin within the advertising and marketing area. This mannequin can generate articulate material that authentically reflects Kuaishou’s essence, elevating its advertising and marketing prowess to compare that of GPT-4. Jiang Peng emphasized that this fulfillment now not easiest signifies a technological leap forward but additionally underscores a profound working out and adept handling of Kuaishou’s unfamiliar platform traits.
Furthermore, Jiang Peng highlighted Kuaishou’s traits in digital human expertise and Video AIGC. He mentioned that Kuaishou’s Niwa Digital Human platform now supports over 2200 digital humans for round-the-clock broadcasting, vastly enriching Kuaishou’s articulate material panorama and bettering person viewing experiences.
Additionally, Kuaishou’s Pangu Video AIGC expertise has yielded much ends within the advertising and marketing realm. Jiang Peng disclosed that the application of Pangu Video AIGC expertise has considerably boosted advertising and marketing conversion rates by as much as 33%, delivering now not correct enhanced advertising and marketing efficacy but additionally elevated return on funding for advertisers.
Jiang Peng underscored that these technological breakthroughs and improvements are a testomony to Kuaishou’s ongoing dedication to analyze and exploration. Looking out ahead, Kuaishou remains devoted to leveraging slicing-edge AI applied sciences within the commercial sphere to influence elevated cost for both users and advertisers.
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